In Incentive Travel, Special Events, Strategic Meetings

Strategic destinations individualize the experience, taking personalization into every possible aspect of the where, the what and the how, but its admittedly a balance to get it right without getting creepy.

Driven by data and technology that advances continuously in every aspect of our lives, SDI Meetings & Incentives has the opportunity to tap into personal information and preferences like never before, and we can create and measure impactful experiences more precisely than ever, but #privacy and safety become more critical to ensure for those we are servicing.

Diving deep into these and other issues at Incentive Live by Northstar Meetings at the Fairmont Chicago, Millennium Park, I’m surrounded on this record-setting cold-weather Chicago day by smart folks leading the curve in how to demonstrate and deliver value and impact from incentive travel, strategic meetings and special events.